If there’s one thing that bothers me in the music world, it’s wasted potential. Bands that just don’t try.
Band who Wastes Potential
1. Has a great album and is not doing anything to promote it.
2. Even when asked about the band, doesn’t like to talk about it.
3. Have no idea when and where the next gig is, when asked.
4. Pulls a no-show with no excuse for a scheduled interview.
5. Shows up, performs, and leaves without interacting off stage.
- Do you have a Facebook, YouTube, Flickr, and Twitter account?
- Do you update them and use them?
- Do you have a website? Updated?
- When is the last time you invited people to a show in person?
- When is the last time you emailed or called a radio station to ask to be on a show to promote a gig?
- When’s the last time you uploaded a song to YouTube?
- When’s the last time you posted photos of your shows?
- When’s the last time you called or emailed a magazine about your gig?
- Do you walk the streets telling people about your gigs?
- Have you handed your demo out to people you respect and admire in the music business?
- When you do get press, do you announce it to your fans?
- Have you ever actually written a press release about your band?
- Do you know the names of 5 music writers in your city? Have you contacted them?
- Have you been available to play benefits and festivals, even though you don’t get paid?
- Do you carry a few CDs or demos with you wherever you go… and hand them out?
Sean Claes is the owner of Austin's INsite Magazine and has been a freelance entertainment writer since 1996. For an introduction to his "52 Weeks of DIY Music Advice" visit this link - http://www.tinyurl.com/Claes52DIY. If you like what you read... please share. To visit Claes' homepage, go here - http://www.seanclaes.com/.